Lead Generation Masterclass


When: Friday 18th January 2019    – 9.00am – 3.00pm

Where: Venue TBC

Social Goodness and Social Goodness for Business brings you this workshop to share our formula on lead generation.

Stop wasting your time and turn your audience into paying customers!

This workshop is focused on creating a predictable business by tapping into your funnel for qualified targetted leads.

We’ll share the formula with you to grow and scale your business in this full-day workshop.



  • You are a brand or small business in the Health & Wellness Industry.
  • Scaling your business in 2019 is a priority for you.
  • Are wanting to create a predictable funnel of leads for your business.
  • You are READY to make it happen.



  • Create an attraction model for your business
  • Become a master of the 6 steps to give you absolute clarity on the winning formula. 
  • Work through strategies for each pillar and workshop the ones that will give you the best return on investment.
  • Using your Social Media platforms to optimise your lead generation.
  • Nurturing your database for conversation and sales.
  • Understand how to set up Lead Magnets and have a system for follow up.
  • Nail your audiences and ad sets for Facebook advertising.
  • Explore retargeting your audience and why this is so important.
  • Build a strategy document customised for you.
  • Learn how to evaluate the success of your campaigns and how to change your strategy accordingly.


Other things for you to know:

Morning Tea & Lunch is included + You will be meeting potential collaboration partners so bring your business cards and an open mind.


DSC_5285Rachel Dowdy is the Founder and driving force behind Social Goodness. The national brand has expanded into 4 Cities and worked with hundreds of brands in the past 4 years to help them build an unshakable foundation and grow their business to match their vision. Rachel was guided by a demand for support for brands and small businesses in the Industry. Creating Social Goodness, a holistic marketing studio was the logical next evolution.

Now, Sarah Campion & Alesha Saliba, are the marketing guru’s behind Social Goodness. They bring a with them a fresh and innovative approach to & Marketing for Wellness Businesses.






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